Novi Survey | Novi Systems
Invitation group - Email
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The email tab defines the email message sent to prospective respondents.


Usually, an invitation email comprises the following elements:


The invitation email should be specified in the language set for the invitation group.


The 'From' address for invitation emails is specified in the configuration for the system.


'From' name


The name shown in the 'from' for the invitation email. Most email programs will show this value as the 'from' in the recipient's inbox.

'From' email


The email shown in the 'from' for the invitation email. Note that in the On-Demand service, this field is available for dedicated plans only.

Initial invitation email subject


Defines the subject line in the initial invitation email.

Initial invitation email body


Defines the body of the invitation email. One email body can be defined for each of the language for the survey.


The email body must contain a link for taking the survey and a link for declining to take the survey. These links are defined in a special manner by using special tags [SurveyLink] and [DeclineLink]. When the email is sent by NoviSurvey, these place holders will be replaced by the value of field Invitation link and Decline link (see below) and these values will be links to take and decline the survey, respectively. In addition, the following place holder are available for inclusion in the email body:


  • [DateClosed]: the close date for the survey
  • [SurveyName]: the name for the survey
  • [FirstName]: the first name for the person
  • [LastName]: the last name for the person
  • [FullName]: the first and last name for the person
  • [Email]: the email for the person
  • [JobTitle]: the job title for the person
  • [Company]: the company for the person
  • [Department]: the department for the person
  • [Phone1]: the phone 1 data field for the person
  • [Phone2]: the phone 2 data field for the person
  • [Location]: the location for the person
  • [Address1]: the address 1 data field for the person
  • [Address2]: the address 2 data field for the person
  • [City]: the city for the person
  • [State]: the state for the person
  • [ZipCode]: the postal code for the person
  • [Country]: the country for the person
  • [Custom1]: the custom 1 data field for the person
  • [Custom2]: the custom 2 data field for the person
  • [Custom3]: the custom 3 data field for the person


Example of an invitation  email body:


Dear [FirstName],

Please answer [SurveyLink] about your cell phone usage.

If you do not wish to take the survey, click [DeclineLink].


When this email is sent, [FirstName] will be replaced by the first name of person in the list, [SurveyLink] will be replaced by the value for field Invitation link (e.g., 'a survey') and [DeclineLink] will be replaced by the value for field Decline link (e.g., 'here'). Hence the body of the email that will be sent will appear such as:


Dear John,

Please answer a survey about your cell phone usage.

If you do not wish to answer the survey, click here.

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See also How to user the rich text editor to apply formats to the email body and How to add images in survey invitations to manage images in survey invitations.

Reminder email subject


Defines the subject line in the reminder emails.

Reminder body


Defines the body of reminder invitation emails. One email body can be defined for each of the language for the survey.


The reminder body has the same features and is subject to the same constraints as the invitation email body (see above).



Invitation link


The text to use to create the invitation link in the email body (see field Invitation email body).

Decline link


The text to use to create the decline link in the email body (see field Invitation email body).

Send test email


Sends a test invitation email to the email address for the user. The purpose of the test email is to preview the email message at it will appear to invited respondents. The invitation and declines links in the test email will not be functional.